SOCIAL MEDIA
I've always had a passion for Social Media. From creating and launching SpaFinder.com's Social Media properties and presence back in 2008 to turning around the Social Media presence of a 107-year old Catholic non-profit, there's no Social Media challenge I can't conquer.
In June 2018, I was awarded the
first ever Social Media Director of the Year Award
from the Catholic Press Association for making a significant impact on the Social Media accounts of above mentioned Catholic non-profit through the implementation of innovative and results-driven Social Media strategies.
Let's chat about one of my favorite things - Social Media!
I've always had a passion for Social Media.
From creating and launching SpaFinder.com's Social Media properties and presence in 2008 to turning around the Social Media presence of a107-year old Catholic non-profit, there's no Social Media challenge I can't conquer.
In June 2018, I was awarded the
first ever Social Media Director of the Year Award
from the Catholic Press Association for making a significant impact on the Social Media accounts of above mentioned Catholic non-profit through the implementation of innovative and results-driven Social Media strategies.
Let's chat about one of my favorite things - Social Media!
Check out a few of my favorite Social Media campaigns that I've developed and
executed below
Chaplain Fr. Vincent Capodanno Digital and Social Media Campaigns
As a Wife to an Army Veteran, any day where we take the time to honor those who are currently protecting our Freedom as well as those who've made the ultimate sacrifice in protecting our Freedom, is something I'm more than happy to do.
There is a story of Chaplain Fr. Vincent Capodanno who made the ultimate sacrifice in the Vietnam War while administering last rites to a Marine during combat. His story and legacy are so inspirational that the Digital and Social campaign tied to him for both Memorial Day and the 50th Anniversary of his death were not only high-performing, but resonated with all audience who came in contact with his selfless story.
The Memorial Day Campaign reached over 53,600 People, received over 3,090 Clicks, 3,700 Reactions, over 645 Shares, and 215 Comments.
The 50th Anniversary Campaign reached over 8,214 People, received over 517 Clicks, 279 Reactions, and had over 100 Shares.
Developed a successful, four-part "2017 Year in Review" Video campaign for Social Media for annual year-end appeal for additional fundraising/donations.
One of the videos in this series performed exceptionally well on Facebook, achieving over 28,850 Video Views, over 180 clicks, and reaching over 108,115 people.
2017 "Year in Review" Social Media Campaign
Arrupe College & Come to Believe Social Media Campaign
I had the opportunity to interview and film a few short videos of Fr. Steve Katsouros, Founder and Dean of Arrupe College of Loyola University in Chicago to talk about his new, 2-year Jesuit College as well as his new book, Come to Believe, about said college by Orbis Books.
The video performed exceptionally well on Facebook, achieving over 11,650 Video Views, over 1,500 clicks, and reaching over 32,800 people all organically.
All of this on just one Social platform. Imagine if money had been placed behind this Video post?
